Social Media Analytics That Give You Answers

Powerful analytics on every plan, with AI-driven insights that turn every report into actionable next steps.

Social media analytics in CoSchedule
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CoSchedule's analytics support 9 of the major social networks.

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Show What Your Social Media Delivers

Send leadership and clients clear, visual reports on every campaign and profile.

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Prove Your Impact

Win buy-in from leadership and clients with data that's visual and easy to understand. White Label Reports put your logo, or your client's, on the reports you share.

Prove Your Impact
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Automate Your Reporting

Create, share, and automate easy-to-understand reports to prove your value. Report Scheduling emails each report to the people who need it every week, month or quarter.

Automate Your Reporting
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Understand Your Results In Plain Language

AI Insights Assistant helps you lead with data-driven confidence by giving you written takeaways, smart recommendations, and clear next steps.

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Let AI Analyze Your Data

Use AI to dig through your metrics across channels and uncover the trends hiding in your data. You get the complete picture of what's working, without combing through the numbers yourself.

Let AI Analyze Your Data
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See Where Your Numbers Are Headed

AI Insights forecasts your follower growth months ahead based on your current pace. Set goals you can hit and plan your next move with confidence.

See Where Your Numbers Are Headed
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See How Every Post And Profile Performs

Get a complete report for each network, with every data point you need on how your posts and profiles perform.

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Monitor Your Social Channels

Pull performance data from Facebook, Instagram, LinkedIn, TikTok and more into one place so you can see the full picture.

Monitor Your Social Channels
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Spotlight Your Top Messages

Identify your highest-performing posts with reports that surface standout messages. See which posts and post types earned the most engagement, so you can give your audience more of what they love.

Spotlight Your Top Messages
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Track Your Goals On Custom Dashboards

AI-powered dashboards put you in control of the reports you see and help you make smarter decisions.

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Build Multiple Dashboards

Pick the metrics you want to explore and let AI do the work. Drag and drop the charts it builds into a dashboard for each platform, client or campaign.

Build Multiple Dashboards
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Go Deeper On Every Chart

Every card on your dashboard comes with a deep-dive report and AI analysis that explains what's behind the numbers.

Go Deeper On Every Chart
See everything CoSchedule does for social media management

More Social Media Analytics Features

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Track Engagement

Use the Social Engagement Report to see how likes, comments, shares, and interactions evolve across your profiles.

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Monitor Follower Growth

Keep an eye on audience trends with reports that show follower growth over time.

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Understand Your Reach

View impressions and views across platforms to see how far your content is spreading and what's driving visibility.

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Organic Vs. Paid Reach

See how much of your reach is organic, paid or viral.

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Progress Over Time

See how each metric changed from the previous period at a glance.

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Side By Side Comparisons

View and analyze performance side by side across your connected social channels and share the reports with your team.

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Likes & Comments

See the engagement each published post earns, from its first hour to a year later.

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Video Performance

See how your videos perform next to the rest of your posts.

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Top Hashtags

See which hashtags drive the most engagement for your brand.

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Caption Length

Find out whether short or long captions perform better with your audience.

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Best Times And Frequency

See which days, times and post types earn the most engagement, and how often to post.

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Compare Campaigns

See the engagement each social campaign earns and compare one campaign with another.

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ReQueue Results

See how many gaps ReQueue filled and which reshared posts performed best.

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Multiple Chart Views

Switch an AI Insights chart to a table when you need the exact numbers.

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Export Reports

Download your reports as a PDF or CSV for your next meeting.

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Plus, we can have automated reports sent to key internal stakeholders who need to know the ROI on our work.
Jessie D., Digital Marketing Specialist, Mid-Market (51-1000 emp.)

Social Media Analytics On Every Plan

Starter

Essential social media management for the one-person marketing department. Powerful social media analytics and reports for each supported social network, sent to your stakeholders on a schedule you set.

Professional

Complete social media management for small marketing teams and agencies. Everything in Starter, plus AI Insights, custom dashboards and white-label reports for your clients.

Suite

Everything in Professional, plus AI Insights for your projects, campaigns and tasks, so you can report on the whole marketing team's work. Book a demo and we'll walk you through Suite with your team's setup in mind.

Questions About Social Media Analytics

  • Yes. Starter, Professional and Suite all include powerful social media analytics, with reports that show how your posts, campaigns and profiles perform. On Professional and Suite, the AI Insights Assistant answers questions about your metrics with charts, written insights and recommendations, and you can build custom dashboards and white-label reports for clients.

  • Yes. Reports show how your posts, campaigns and profiles perform in clear, visual charts, and Report Scheduling emails them to leadership or clients every week, month or quarter. On Professional and Suite, White Label Reports put your logo, or a client's, on the reports you share.

  • Facebook, Instagram, LinkedIn, TikTok, Threads, X, YouTube Shorts, Bluesky and Mastodon. Pinterest and Google Business Profile aren't included in analytics, though CoSchedule publishes to both.

  • For each profile: follows, new follows and unfollows, views and interactions, each compared with the previous period; engagement and engagement rate by post type; your top posts; and the best day, time and post type to publish. Reports also show how often you post and how many gaps ReQueue filled for you. On Facebook and LinkedIn, impressions are split into organic, paid and viral and broken down by post type. The Social Campaign Report shows the engagement each campaign earned and compares two campaigns side by side.

  • The AI Insights Assistant is the AI built into CoSchedule's analytics on Professional and Suite. Choose a question about your key metrics, filter by date range, profiles, color labels or tags, and it answers with charts and written insights and recommendations in plain language. Add any chart to a dashboard to keep it in view. See CoSchedule AI

  • On Professional and Suite, AI Insights answers the questions marketers ask most about their social media. How are my followers growing, and where will they be in six months? Which platforms, posts and content types get the most views, impressions, interactions and engagement? What are the best days and times to post, and how often should I post? Which hashtags, caption lengths, campaigns and ReQueue posts perform best? What caused a spike or dip, which metrics declined and why, and what should I prioritize next month? On the Suite plan, AI Insights also answers questions about your projects, campaigns and team, like what's overdue, who has capacity and whether a project will finish on time.

  • Yes, on Professional and Suite. Add any AI Insights chart to a dashboard, arrange the layout and filter by date range, profiles, color labels and tags. Build a separate dashboard for each client, network or campaign.

  • Yes. Your social reports tell you the best day, time and post type to publish, based on how your own posts perform. Separately, Best Time Scheduling on every paid plan picks a time for each post from network best practices and CoSchedule's research. See social publishing

  • Yes, on the Suite plan. AI Insights for projects, campaigns and tasks answers questions about project status, workload and teammate performance, and Suite adds campaign, project and team performance reports. See Suite

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